AVERY DENNISON TO SHOWCASE INNOVATIONS THAT WILL DRIVE CONVERTER GROWTH AT LABELEXPO INDIA 2014

NEW DELHI, India - October 28, 2014 — Avery Dennison Label and Packaging Materials will highlight the innovations that will expand business opportunities for converters at Labelexpo India 2014. The labeling industry’s premier trade show runs from 29 October to 1 November at Pragati Maidan, New Delhi.

“Our theme of ‘Inspiring Innovations. Sustainable Growth’ reflects our dedication to providing the best products for our customers and the environment,” said Anil Sharma, vice president and general manager, Avery Dennison Materials Group South Asia & Sub-Saharan Africa. “Labelexpo is a showcase event that we use to introduce products and services that expand the use of pressure-sensitive materials and help our customers grow their business,” he added.

Avery Dennison will showcase the latest innovations at Labelexpo India, including:

Point-of-Purchase (POP) Tyre Label

This award-winning label features a film and adhesive construction with production-friendly gum patterns designed to eliminate oozing and increase conversion speed. The POP label material incorporates a special back coating on the polypropylene film, which resists the migration of low molecular-weight components and processing aides from the tyre surface — a common problem in the industry. The barrier prevents materials from bleeding through the surface of the label, preventing label curl and maintaining outstanding print quality and brand appeal.

On-Demand Colour Inkjet Portfolio

This comprehensive offering of label materials delivers greater flexibility and visual identification in variable information printing. Compared to conventional variable information printing, which can only produce monochromatic information and images, Avery Dennison inkjet label solutions enable coloured printing whilst reducing label obsolescence and inventory-carrying costs.

Food Reclosure and Reseal

These innovative food packaging solutions incorporate Federal Drug Administration (FDA) approved adhesives. Ideally suited to less perishable ‘dry’ foods, reclose labels create a convenient reclosing mechanism that eliminates the need for existing in-home reclosure methods such as rubber bands, clips or separate storage boxes. Reseal labels keep perishable food fresh within its existing flexible packaging, providing an airtight solution that allows easy opening and multiple package reseals.

Colour Changing Tamper-evident Labels

This reliable security solution provides immediate detection of tampering in shipping boxes. The tamper-evident label changes colour once the box is slit and resealed. The innovative solution enables brand owners to protect both the short- and long-term value of their brands.

These innovations and the others that Avery Dennison will feature are designed to drive growth for label converters in new market segments and new product areas. “As competition expands, our innovations will deliver new business opportunities and a healthy bottom line for customers,” Sharma said. “We are committed to providing innovations that enhance efficiency and reduce environmental impact while also supporting growth. That’s what ‘Inspiring Innovations. Sustainable Growth’ is about.”

Avery Dennison representatives will be available to discuss the innovations at the Avery Dennison Booth# 40 in Exhibition Hall 12.