21 Dec 2004
Strategies in China
Brussels December 21st, ECMSA (European Chemical Marketing and Strategy Association) and CWD (Chemical World Database) announced that they will run a one day conference in Brussels on March 15th 2005 to explore the chemical industry’s experiences of China. Focusing on the actual experience of those businesses that have ridden the China investment boom and the prospects for consumer driven demand for chemicals the conference will set out to explore the pro’s and con’s associated with investment in China. The conference will be held under the auspices of CEFIC and with the support of the VCI. This event is being organised by the chemical industry for the chemical industry.
6 Dec 2004
ECMSA back on the European Map
Brussels, December 6th 2004 European Chemical Marketing & Strategy Association (ECMSA) president Fred du Plessis addressed association members at the 2004 AGM. Originally established in 1962 as ECMRA (European Chemical Market Research Association) and renamed in 2000, ECMSA as been greatly impacted by the restructuring and consolidation within the chemical industry over the last several years.
22 Nov 2004
ECMSA welcomes new members to its council
In a continuing drive to reposition the association as a leading think-tank within the chemical and plastics industry ECMSA (European Chemical Marketing & Strategy Association) has elected a number of new members to its council.
29 Jul 2004
HOW NOT TO COMPETE ON PRICE
October 5-6th, The Lowry, Salford Quays, Manchester, United Kingdom
Designed to explore leading edge business and marketing strategic thinking for the chemical and plastics industry this 1½ day workshop event is run by ECMSA (European Chemical and Marketing and Strategy Association), together with co-sponsors, market research company, B2B International and marketing excellence practice, Marketability.
28 May 2004
Opportunities … and risks! EU enlargement and chemicals
EU enlargement presents opportunities and risks for the chemicals sector. Enlargement is one of the most important issues faced by the EU at the beginning of the 21st Century. For chemical makers the challenge lies in addressing the needs of new markets and of their position in those markets in the wider European context.
15 Mar 2004
ECMSA at LESI Paris
The European Chemical Marketing and Strategy Association (ECMSA) is running two industry-critical workshops at this year’s Licensing Executives Society International (LESI) meeting in Paris, which runs from 29 – 31 March 2004.