ECMSA

Strategies in China March 15th conference programme finalised

Pros, Cons and Experience of the China Investment Boom

Brussels, February 7th 2005, ECMSA (the European Chemical Marketing and Strategy Association) and CWD (Chemical World Database) today announced the final programme for a one day conference in Brussels on 15 March 2005 which explores Strategies For The Chemical Industry in China. The conference will be held under the auspices of the European chemical industry council, Cefic, and supported by The Boston Consulting Group.

The programme will be divided into three sessions: End-user industries and their strategies in China; How can chemical companies respond effectively to the strategies of their customers; Investment and Trade Strategies .

Agenda

Conference Chairman: Fred du Plessis, President of ECMSA

10:00 Introductory Key Note:

“Is China a Threat to Chemical Production in Europe?”

René van Sloten, Cefic, Director International Trade & Competitiveness

10:15 Session 1: Customer Industries and their Strategies in China

“Drives of Value-Chain Globalization in the Chemical Industry –

How to Define Priorities”

Dr. Peter Strüven, BCG, Senior Vice President and Director, Munich

Dr. Udo Jung, BCG Vice President and Director, Frankfurt

“Potential of the Chinese Market for the Automotive Industry”

Johannes Wyrwoll, Volkswagen Group China

“Doing Business in China – the Usual Traps”

Hans-Werner Seidel, Real Estate Investment Banking,

IKB Deutsche Industriebank AG, Düsseldorf

12:00 Lunch

13:00 Session 2: How do Chemical Companies Answer to the Strategies of Customer Industries? - Investment Strategies

“Establishing an Integrated Petrochemical Site with a Chinese Partner”

Dr. Bernd Blumenberg, BASF, Head of the BASF-YPC Joint Venture, Nanjing

“Experience of a Speciality Chemicals Producer in China”

Ms Darla McCormack, Vice President Lanxess Asia Strategy

14:00 Break

14:30 Session 3: How do Chemical Companies Answer to the Strategies of Customer Industries? – Investment and Trade Strategies

“Building Business from the Perspective of a Medium-Sized Paint Producer – the Road from Export to Production in and for the Chinese Market”

Andreas Peter, Managing Director of Peter Lacke GmbH

"Situation and Challenges for Chemical and Polymer Distribution in China -Opportunities and Threats"

Philippe Vigoureux, Senior Partner with DistriConsult, Switzerland

15:30 Key Note: “Political Frame Conditions for Investment and Trade in China”

Rupert Schlegelmilch, EUROPEAN COMMISSION, DG Trade

15:45 Wrap-Up: Panel Discussion

16:30 Networking

Location

Representative Office of the German Federal State of Baden-Württemberg

Rue Belliard 60 – 62,

1040 Brussels

Booking

On-line at: www.ecmsa.org/events

Reader enquiries

ECMSA
P.O. Box 85612
NL-2508 CH Den Haag
Netherlands

+31 70 312 39 26

info@​ecmsa.org

www.ecmsa.org


Notes for editors


About ECMSA

ECMSA is an organisation that brings together the decision makers from within the chemical industry. As a not-for-profit organisation ECMSA takes a lead in helping to shape and define the future and direction of the industry. Originally established in 1962 as the European Chemical Market Research Association, the organisation assumed its current role in 2000.

Full details of the event are included in the attached programme. A limited number of places are available free of charge for accredited journalists.

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Editorial enquiries

Astrid Lejeune
ECMSA

+31 70 312 39 26

info@​ecmsa.org

Greg Farrett
EMG

+31 164 317 010

gfarrett@​emg-marcom.com

 

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