Eastman Chemical Company Press Kit Luxe Pack, Monaco 02-05 November 2005

Press Releases

The 'Chocolatine' concept from Eastman: a new consumer sensory experience

CAPELLE A/D IJSSEL, THE NETHERLANDS - Eastman Chemical Company has initiated a joint leading edge development project to deliver a new marketing concept based on the use of scent in packaging, in particular for key markets such as cosmetics and personal care. "Chocolatine", a fully realised product which combines a number of market innovations, offers brand owners the opportunity to appeal to the sense of smell of the consumers generating a true impulse reaction that guides to a purchasing decision. This innovative approach combines expertise from four leading companies, Eastman Chemical Company (Europe/USA), Rotuba (USA), Eurofragance (Spain) and EJ Pack (South Korea).

Sephora selects The Glass Polymer™ from Eastman for the packaging of two new beauty & healthcare products

CAPELLE A/D IJSSEL, THE NETHERLANDS - Sephora, a global leader of the beauty & healthcare products (BHP) sector has recently launched a new "Bain" range of products including a body exfoliating cream and a bodycare cream. For these two new products, Sephora had been looking for a uniquely designed packaging able to convey the prestige positioning of its worldwide renowned brand. This is why Sephora has selected The Glass Polymer™, a specialty copolyester of Eastman Chemical Company, to produce the jar+lid pair of moldings for the corresponding packaging solution.

Rebhan selects The Glass Polymer™ from Eastman for new cosmetics bottles

CAPELLE A/D IJSSEL, THE NETHERLANDS - New Rebhan containers made of The Glass Polymer™, an innovative plastic from Eastman Chemical Company, deliver cost, weight and aesthetic advantages over glass.

Ether de Iunx perfume uses The Glass Polymer™ resin from Eastman for innovative perfume packaging

CAPELLE A/D IJSSEL, THE NETHERLANDS - Ether de Iunx from 331 International is an exclusive new perfume with an innovative and highly inventive packaging using electronics: the computer mouse shaped bottle lights up when lifted. It was produced with The Glass Polymer™ resin, the only material to meet both the aesthetics and mechanical functions.

The Glass Polymer™ provides perfect fit for Puig Prestige Beauté’s perfume pocket spray

CAPELLE A/D IJSSEL, THE NETHERLANDS - Puig Prestige Beauté needed to look no further than The Glass Polymer™ from Eastman Chemical to find the perfect material fit for completing the design of its “Pocket Spray” perfume container.

Continuing a winning partnership: Natura uses Eastman’s Glass Polymer™ in the new packaging of the Chronos line

CAPELLE A/D IJSSEL, THE NETHERLANDS - Brazilian cosmetics manufacturer Natura has selected The Glass Polymer™ for their new version of Chronos Spilol anti aging creams. For this particular application, the material selected was Eastar® (AN014) copolyester - one in the range of The Glass Polymer copolyester resins made by Eastman Chemical Company.

Reader enquiries

Eastman Chemical Company
Fascinatio Boulevard 602-614
2909 VA Capelle a/d IJssel

Netherlands

+31 10 240 23 17

odette@​eastman.com